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Using Modern Media to Increase Compliance

Please note:If you were an attendee at this NAVC Conference and received a general CE certificate, please be sure to check with your state licensing bureau regarding your eligibility to receive online credit for an individual session.While clients remember very little of what they are told in an exam room, modern technology enables practices to provide clients with instant access to the information they want and need. This session explores how to take advantage of modern communication...

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Communicate to Connect

This course is the fourth in a series of five on nutritional training. This session explores effective communication skills, guiding you and your team on how to communicate effectively with clients and overcome some of the more challenging communication barriers you may encounter.This course is part of the VetFolio Commit to Care Certificate Program. This certificate course is dedicated to helping you elevate nutrition as a core competence in your practice and improve communication when...

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The Power of Nutrition

The first session in a series of five, this course will help your entire veterinary team elevate nutrition as a core competence in your practice. In this program, we will partner to transform the belief that nutrition is important into in-clinic actions that will enhance the lives of the pets we serve.This course is part of the VetFolio Commit to Care Certificate Program. This certificate course is dedicated to helping you elevate nutrition as a core competence in your practice and ...

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Social Networking

This course is the fifth in a series of five on nutritional training.  This session discusses the use of social media tools in your practice. Social media has made it easy to reach out and enhance your client communication with a touch of a button.  We'll look at the benefits and drawbacks of social media and discuss some strategies for social networking in your practice. This course is part of the VetFolio Commit to Care Certificate Program. This certificate course...

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Make a Recommendation

This course is the second in a series of five on nutritional training.  In this program, you will discover why it's important to make a specific nutritional recommendation and how to make a specific nutritional recommendation. You'll also learn about the benefits of having a nutritional counselor at your practice.This course is part of the VetFolio Commit to Care Certificate Program. This certificate course is dedicated to helping you elevate nutrition as a core competence in your...

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Communication 103: Handling a Client’s Objection to Your Veterinary Healthcare Recommendation

A client’s objection to a veterinary healthcare recommendation can be a difficult moment for a veterinarian. Given that a successful veterinarian-client interaction is at the crux of providing excellent patient care, it is important that veterinarians are equipped with the skills needed to handle client objections in a way that does not start from a position of defense. Research suggests when clients have a pre-established viewpoint regarding an issue that is not aligned with their...

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Communication 101: Establishing Common Ground with Your Clients

Relationship-centered communication is an approach that recognizes that clients and veterinarians each bring important knowledge and perspective to every veterinarian-client-patient interaction. Through two-way communication, a relationship-centered approach allows us to develop an understanding of our client’s perspective, which forms the basis for working with a client on finding common ground. By establishing common ground, both the veterinarian and client become involved and invested in...

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Communication 102: Communicating the Value of a Veterinary Healthcare Recommendation

Research has shown veterinarians and their clients perceive ‘value’ differently, with veterinarians often framing their conversations of veterinary care in a manner that attends more to the veterinarian’s perception of value. Communicating a veterinary healthcare recommendation to a client in a way that attends to their perception of value is the starting foundation of any successful recommendation. Research has consistently shown that, for many pet owners, the value in a veterinary...

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Communication 104: Effective Online Communication

In this 1-hour course, learn how you can leverage your website, social media, and other digital platforms to effectively communicate with your customers.Learning Objectives:How veterinary offices should communicate online with their customersDeveloping a web communications and social media policyHow to show empathy onlineWhen and how to use your website, social media, live chat, or other platformIdentifying staff members who have the skills and demeanor to communicate digitallyIdentifying the...

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Getting the Pet Owners to Say "Yes" - It Should be so Easy, Right?

Getting clients to say “yes” to all of the healthcare recommendations made by the practice team is an ongoing challenge. This Web conference discusses the process pet owners go through in making a decision about the care to provide for their pets and actions practices can take to improve communication and client acceptance of recommendations.Created and produced by VetFolio with educational funding provided by Merck.

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